NRF's Global Retail Revolution: Big Show Hits Europe
NRF is launching "NRF 2025: Retail's Big Show Europe" in Paris from September 16-18, 2025, partnering with Comexposium to rebrand Paris Retail Week and expand its global event footprint.
- 1The National Retail Federation (NRF) is strategically expanding its global presence by launching "NRF 2025: Retail's Big Show Europe" in September 2025, following the success of its Asia Pacific event which attracted over 6,000 leaders.
- 2NRF's European expansion, in partnership with Comexposium, transforms Paris Retail Week into a major international industry event, featuring over 200 conferences and workshops focused on omnichannel innovation.
- 3The new European event aims to provide C-suite retail executives with critical global insights and networking opportunities, addressing the rapid transformation within the retail landscape worldwide, as highlighted by NRF President Matthew Shay.
NRF expands its global footprint
The National Retail Federation (NRF) is expanding its international reach, announcing a strategic partnership with Comexposium to launch NRF 2025: Retail's Big Show Europe.
This collaboration involves rebranding Paris Retail Week, with the inaugural European event scheduled to take place in Paris from September 16-18, 2025. This initiative follows the successful debut of NRF Retail's Big Show Asia Pacific, signaling NRF's increasing commitment to global retail engagement.
Driving Global Retail Insights
The retail landscape is undergoing rapid transformation, making a global perspective essential for industry leaders. NRF President and CEO, Matthew Shay, emphasized this point by stating, "Every day, retailers explore new tools and approaches to stay relevant."
This expansion into Europe builds upon the significant momentum generated by NRF's previous international events. The recent NRF Retail's Big Show Asia Pacific attracted over 6,000 influential leaders, underscoring the strong demand for comprehensive global retail forums.
NRF 2025: Retail's Big Show Europe Highlights
Laurent Noel, CEO of Comexposium, expressed enthusiasm for the collaboration, stating, "We'll create Europe's most dynamic retail event."
Attendees can anticipate a robust program featuring:
- Top European retail speakers
- Showcasing cutting-edge innovations
- Comprehensive omnichannel coverage
- Over 200 conferences and workshops
This event is positioned as an essential gathering for executives eager to gain global insights and navigate the evolving retail environment.
Learn more about global retail trends
NRF's expansion into Europe underscores its dedication to fostering global retail innovation and providing a platform for industry leaders worldwide.
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