NRF's Global Retail Revolution: Big Show Hits Europe

NRF expands its global footprint
The National Retail Federation (NRF) is expanding its international reach, announcing a strategic partnership with Comexposium to launch NRF 2025: Retail's Big Show Europe.
This collaboration involves rebranding Paris Retail Week, with the inaugural European event scheduled to take place in Paris from September 16-18, 2025. This initiative follows the successful debut of NRF Retail's Big Show Asia Pacific, signaling NRF's increasing commitment to global retail engagement.
Driving Global Retail Insights
The retail landscape is undergoing rapid transformation, making a global perspective essential for industry leaders. NRF President and CEO, Matthew Shay, emphasized this point by stating, "Every day, retailers explore new tools and approaches to stay relevant."
This expansion into Europe builds upon the significant momentum generated by NRF's previous international events. The recent NRF Retail's Big Show Asia Pacific attracted over 6,000 influential leaders, underscoring the strong demand for comprehensive global retail forums.
NRF 2025: Retail's Big Show Europe Highlights
Laurent Noel, CEO of Comexposium, expressed enthusiasm for the collaboration, stating, "We'll create Europe's most dynamic retail event."
Attendees can anticipate a robust program featuring:
- Top European retail speakers
- Showcasing cutting-edge innovations
- Comprehensive omnichannel coverage
- Over 200 conferences and workshops
This event is positioned as an essential gathering for executives eager to gain global insights and navigate the evolving retail environment.
Learn more about global retail trends
NRF's expansion into Europe underscores its dedication to fostering global retail innovation and providing a platform for industry leaders worldwide.




