Buying its way into brand control
Frasers Group has assembled a portfolio through stakes and acquisitions, giving it unusual leverage over brand distribution in the UK and beyond. The elevation strategy, and the tension it creates with brand owners, is a recurring theme in our coverage of retail control.
From Frasers Group's pursuit of Hugo Boss and Tesco's quick-commerce expansion to Nike's China recalibration and FairPrice's smart-store platform, five stories reveal that retail's next battle is about controlling the customer relationship.
11 August 2026
As AI reshapes how consumers discover and buy products, leaders from Frasers Group and Microsoft share how retailers can adapt to agentic commerce and AI-native shoppers.
30 January 2026
In a series of strategic acquisitions, Frasers Group has recently broadened its portfolio with an 8.9% stake in electronics retailer Currys, as well as a 5% stake in online fashion giant Boohoo. This...
26 June 2023
