Good data let them spot demand events early, but the harder work was iteration, tweaking cycle after cycle unt

Good data let them spot demand events early, but the harder work was iteration, tweaking cycle after cycle until it delivered. And they're not stopping: space and assortment synergies, faster AI enabled optimisation, and broadening RELEX's role with Cortex are next. Protect the magic, modernise the rest. Simple to say, difficult to execute, and M&S Food just showed the retail industry how.